7 new rules of getting customers: with ads + AI (2027)
Every prompt and every homework task from the YouTube video, so you can run all 7 rules yourself this week
By Adrian Bluhmky, founder of Ads Daddy. Published . Free PDF, 6 pages. Topics: AI tools, Getting clients, Ads and marketing.
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What's inside
So look, the way you get customers today has nothing in common with how it worked even two years ago. Meta now reads your ad copy to find your buyers, and people ask ChatGPT and Claude who to buy from. These are the 7 new rules from the video, with the exact prompts we use at Ads Daddy and the homework for each rule. On one account, running these rules cut the cost of a booked sales call by more than half and tripled the number of booked calls.
Your copy is your targeting: Meta's Andromeda reads your ad
Meta's Andromeda update reads your ad copy and uses those words to find the right buyers for you. So take an ad that's already winning, a broad one, and change 2 or 3 words so it speaks to one specific group: an age group, a niche or a job title. That's it. Launch it with the new headline and text, and put that group right into the image or the video too. On one account we ran 46 ads in themed groups without adding budget, and Claude helped us upload 30 to 50 new ads every week. Open Ads Manager, copy the text of your best ad, paste it into Claude and use this prompt:
Be in their feed, not their search bar: find your dream client's topic boxes
TikTok built the best recommendation algorithm we've ever seen, and Instagram and YouTube built the same thing. People don't go looking for the answer anymore. The algorithm brings it to them, purely from what they watch and tap. So your job is to know exactly which topic boxes your dream client is sitting in. Homework, about 30 minutes:
Post what AI can't answer: the 3 to 4 post check
If someone can get your how-to from ChatGPT or Claude in a few seconds, they will. What works right now is going super deep on things people didn't even know they needed to ask about, because you've actually done the work: screen walkthroughs, real accounts, real numbers, shown from 5 different angles. Homework:
The third party rule: get recommended by AI
AI search is a new channel. People ask their AI of choice a question and it recommends a business. The SEO basics are the entry ticket. What gets you recommended is what everyone else says about you: the press, journalists writing about you, reviews on Google, Trustpilot and the other review sites. Your brand is mostly what others say about you, not what you say. Do this right now:
Win one niche before you go wide: one niche, one funnel, one problem
The broader you go, the better you have to be. Serve one type of customer with one problem and you solve it once, then you repeat it. Today Meta lets you aim way more precisely than five years ago, so you can reach one very specific person. Talk to one type of customer about one problem and everything goes up: more people convert in your funnel and more of them say yes on the call, because it feels built just for them. Rule of thumb: under 3 million a year, pick one niche, build one funnel, fix one problem. That's exactly what we do at Ads Daddy: one main offer, the AI + Ads lead gen engine, finance brokers only right now.
Horizontal scaling: copy the funnel into new niches
Once you've reached the people who are easy to reach in your niche, pushing more budget means cost per lead blows out. So instead, copy the whole funnel and point it at a second niche. Same engine, same offer, new wrapper. Direct response marketers did this for decades with one seminar promoted city by city in the newspaper. We have algorithms that find those people for us. A warning: if you're under 3 million a year, you haven't maxed out your niche, so before that this is a shiny object. Homework:
Clone every niche with AI: 3 new funnels in one day
Copying your funnel 3 times doesn't need a copywriter for every single one. Claude does the heavy lifting: it reads your funnel, finds your best ads and rewrites every page, ad, email and text for each new niche. The 4 steps and every prompt are in the step by step below. Tools: Claude, Meta's MCP, GitHub (or Figma) and your CRM. We use GoHighLevel.
Step by step
- Step 1: load your funnel into Claude. Take the top 3 pages in your funnel, or the whole sequence of pages, and paste those links into Claude. Then give it the transcript of your sales video and everything else it can easily read off your website. Prompt:
- Step 2: connect Meta and find your winners. Open your Claude settings, go to Connectors and connect Meta's MCP, so Claude can see your ad account. Prompt:
- Step 3: connect your pages. Take the code of all your landing pages, or your Figma designs, put everything into a GitHub repository and connect that to Claude too. This part takes a while. Let it cook.
- Step 4: rewrite everything for each niche. Once it's done, give Claude the 3 niches you picked in Rule 6. Prompt:
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Frequently asked questions
What is Meta Andromeda and why does ad copy matter now?
Andromeda is Meta's ad delivery update. It reads your ad copy and uses those words to find the right buyers, so changing 2 or 3 words in a winning ad can open up a whole new group of buyers. The guide includes the exact Claude prompt for that rewrite.
How do I get my business recommended by ChatGPT or Claude?
The SEO basics are the entry ticket. AI tools also look at what others say about you: press, reviews on Google, Trustpilot and other review sites, and your wider digital footprint. The guide suggests putting roughly 10% of your ad budget into PR and a review program.
How do I clone my funnel into a new niche with Claude?
Rule 7 has 4 steps: load your funnel pages and sales video transcript into Claude, connect Meta's MCP to find the 20% of ads that drove 80% of results, connect your landing page code through GitHub, then run the rewrite prompt for each niche. The guide has every prompt.
Is the guide really free?
Yes. Enter your first name and email and you can download the PDF straight away. There is nothing to pay.
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So we can send you a copy and let you know when new free guides come out. You only get the newsletter if you tick the box.
Put it to work
- AI Business Builder program: Hand one department to AI every week, built live with us.
- Lead generation services: Ads, a qualifying funnel and an AI reply within 60 seconds, in your own accounts.