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Hundreds of phone calls. Same problem every time.”Hi, this is Adrian from Ads and Ventures.””Oh, Adventures? Like travel?””No, Ventures. Three words. Ads. And. Ventures.”I had this conversation…
Most people running Meta lead gen ads are basically funding Zuck’s next yacht purchase.They obsess over cost per lead. They celebrate cheap form fills. They high-five over vanity metrics while their…
Everyone’s calling WhatsApp’s ad rollout a betrayal of their “forever free” promise (Forbes, 2025).They’re missing the point entirely.Meta just executed the most disciplined platform monetisation in…
1. Understand the Playing Field Meta isn’t disrupting private chats — it’s monetising attention zones
Your website is probably getting ghosted harder than your ex.While you’re still playing by Google’s 2015 rulebook, AI search engines are writing entirely new rules. And your competitors? They’re…
Hundreds of phone calls. Same problem every time.”Hi, this is Adrian from Ads and Ventures.””Oh, Adventures?
Step 1: Understand the Shift from SEO to AEO Traditional SEO focuses on optimising for search
Most people running Meta lead gen ads are basically funding Zuck’s next yacht purchase.They obsess over
1. Understand the Playing Field Meta isn’t disrupting private chats — it’s monetising attention zones (Status
Everyone’s calling WhatsApp’s ad rollout a betrayal of their “forever free” promise (Forbes, 2025).They’re missing the
Your website is probably getting ghosted harder than your ex.While you’re still playing by Google’s 2015
I’ve been watching the biggest marketing heist in history unfold in real time, as AI Search
When Unilever executives sat in that boardroom deciding to acquire Dr. Squatch, they weren’t just buying
Intro: Let’s get straight to the point: if you’re proud that you don’t advertise and rely
Revenue up 12% to $96.5 billion rin the December quarter.
Uncover 7 critical reasons to question Meta’s latest earnings report. Gain insights into potential impacts and
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